Inbound marketing

Higher education SEO with Pedroza Communications





Improve your visibility online

Whether you want website sales, newsletter sign ups, or more enquiries we can help you to get more of your target audience to visit your website. Reaching your audience at the point when they are searching services and products like yours is exactly the right moment to engage them.

We can make sure your website is found at this key point by planning, optimising and managing your search engine optimisation (SEO).
Our unique combination of SEO know-how and education expertise means that we can hit the ground running and provide a tailored service that gets results.

We can audit your website, fix technical issues, and ensure the content on your site appeals to your audience. Why you would want to work with us:

  • We combine SEO know-how with education expertise
  • We understand how SEO works as part of your content marketing strategy
  • We understand how PR can be used to boost your SEO
  • We use the latest tools to analyse and understand the behaviour of your competitors

Charity inbound marketing

If you are a charity you may well be eligible for a Google AdWords grant. This entitles you to an allocation of $10k of Google AdWords completely free, every month. This is a great boost to your marketing but to get the most from the free investment it needs to be managed carefully and we can help.

We can set up your account, research the key words you should target, and manage your individual AdWord campaigns. It could deliver thousands more visits to your website.

Social media marketing

There are many ways you can use social media to in your education marketing. Social media is part of PR and we have close links with some of the most authoritative education bloggers, journalists and influencers.

We can help develop your strategy so it achieves your goals and undertake research to identify your social reach and the influencers you should engage. Or we can work with your in-house team to provide support managing and monitoring your social channels.

“Pedroza Communications were impressive and helped us get our marketing where it needs to be. From pertinent questions to useful insights and great tactics, they constantly over delivered. We will continue working with them and recommend them to anyone looking for a small agency with in-depth knowledge who are easy to work with.”
Bob Cook, Marketing Manager, Standing on Giants

Get in touch

Let us help you get the right people to your website.

Call us on 07813 938020 or email anna@pedrozacommunications.co.uk