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Download our Bett PR guide

Posted by on Sep 17, 2017 in Latest | 0 comments

Download our Bett PR guide

Download:  Secure brilliant PR at The Bett Show This useful guide covers everything you need to know: Planning and strategy How to create a newsworthy story Case studies, experts, influencers and celebrities Securing coverage

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BETT education PR – 5 tips for autumn

Posted by on Sep 17, 2017 in Latest | 0 comments

BETT education PR – 5 tips for autumn

Exhibiting at BETT is a big investment for any company. If you’ve not had time to start planning your education PR campaign here are five things that are important to start now. 1. Research the media your audience read There are thousands of media outlets so it’s important to do your research and understand what your target audience consumes. People often think Tes is the key publication in education PR but it depends who you want to reach. Talk to your existing customers and find out what media the read, watch, and engage with when they are...

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Radio – alive and kicking

Posted by on Aug 11, 2017 in Latest | 0 comments

Radio – alive and kicking

  We love radio. It’s a persuasive medium which reaches the heart as well as the head. The latest RAJAR figures have been published for the previous quarter – here are the key facts, (thanks to Markettiers4DC for sharing their insight). 49.2 million adults, that’s 90% of the UK adult population, are tuning in each week, listening to an average of 21 hours of live radio each. Digital listening now accounts for 48.7% of all listening in the UK and we predict it will become the majority within the next 6 months. There’s been a huge...

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BETT 2018 – get started on your education PR campaign now

Posted by on Jul 5, 2017 in Latest | 0 comments

BETT 2018 – get started on your education PR campaign now

If you’re exhibiting at BETT in January 2018 you’ve already made a major investment – so how do you ensure it delivers everything you hope? With more than 40,000 people visiting the show you need a plan if you’re to maximise your investment and reach the right people who will be interested in what you have to offer.     Timing is everything The sooner you start to plan your BETT PR campaign the better. Good stories don’t grow on trees – it takes time to plan and develop fantastic PR. Hundreds of companies will be vying to get the...

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School business professionals invited to help shape future direction of new organisation

Posted by on Apr 27, 2017 in Latest | 0 comments

Our client the National Association of School Business Management (NASBM) is calling on school business professionals to provide their thoughts and insights into the challenges experienced by the profession. The call coincides with the announcement that NASBM will become the Institute of School Business Leadership (ISBL) in November this year. The proposal which was made by the Trustees and endorsed by the Association’s 3,000-strong membership base will give the school business profession a more formal representative body with an emphasis on...

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Crisis communications how to get organised

Posted by on Apr 13, 2017 in Latest | 0 comments

Crisis communications how to get organised

Dealing with a communications crisis is challenging for any leader. State schools are particularly exposed for a number of reasons: They receive public funding Their performance is reported publicly – Ofsted judgements, exam results, and school performance tables They need to keep children safe for a large proportion of the day (about 1,300 hours per year) Parents, carers, grandparents and the general public have strong opinions on education and the role of schools Even schools that are Outstanding, have brilliant results and parents queuing...

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Helping the cultural sector reach teachers

Posted by on Mar 27, 2017 in Latest | 0 comments

Helping the cultural sector reach teachers

The cultural sector is continually looking at how it can engage children and young people and the online world is the key frontier for this engagement. However,  the stark truth of the situation is that it is very hard for education teams in cultural organisations to ‘get in front’ of young people when they are online.   Here are three things which could help cultural organisations to be successful in reaching teachers, and don’t cost the earth. 1. Make teachers your best friends There was lots of discussion about how to engage teachers,...

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First News host children’s EU Referendum debate

Posted by on May 23, 2016 in Latest | 0 comments

First News host children’s EU Referendum debate

  First News, the UK’s only newspaper for young people, have invited children aged 7 to 14 to take part in the Children’s Referendum debate around whether the UK should stay in or leave the EU. Teachers across the country have put forward children from their schools to represent both sides of the debate, taking place today (23 May) in Westminster. We are very excited about this initiative and are working with First News to encourage children to have their say. All children can take part in First News’ online poll, which will close...

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Guidance for Improving School Financial Outcomes

Posted by on May 17, 2016 in Latest | 0 comments

Guidance for Improving School Financial Outcomes

  We’ve been doing some work with the National Association of School Business Management (NASBM), helping them launch an exciting and highly valuable new report for schools. At the end of 2015, NASBM commissioned a deep dive research project into operational efficiency in schools. The final report, Guidance for Improving School Financial Outcomes, suggests that all state-funded schools, even those previously considered ‘efficient’, have the ability to make significant savings through simple changes and efficiencies. Highlights from the...

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First News – current affairs and teaching literacy

Posted by on Apr 7, 2016 in Latest | 0 comments

First News – current affairs and teaching literacy

  First News is the UK’s only newspaper for young people and the widest-read children’s publication in the country, with almost half of primary schools subscribing to it. In response to primary teachers saying they wanted to make better use of current affairs as a tool to teach literacy, First News are now developing the Hub. The Hub is a digital news and activity tool, with the overall aim of exciting children about reading and building their literacy skills through comprehensions, word puzzles and topical debates. Content will be...

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